Pepsi has sent to twenty-five lucky "digital and social media influencers" three separately-shipped packages unveiling the new identity and packaging, flaunting the old Pepsi logos as if this new work was honoring what came before it. The package also included a DVD with a little motion piece that you can watch here.
Find more videos like this on AdGabber
While a fresh look is always interesting it remains to be seen how this logo reboot will be accepted by the masses.
His proposal was caught on video. Reliably, the actor says there are offers on the table.“I personally want it to be something more modern. [long pause] In other words, [long pause] I wouldn’t mind if it was about something more mystical or [five minute pause] maybe extraterrestrial in nature. Some real government top secrets instead of just the typical.” [365 day pause]
With the collapses on Wall Street this week and signs in the United Kingdom pointing towards a housing market crisis as well, it appears that the U.S. and the U.K. have left the door open for other world economies to step in and take over the global economy. Peston reports: “It's a world in which the Chinese state, if it co-ordinated the investments of its cash-rich institutions, could end up owning more-or-less the entire financial system of the US and the UK.” It is conservative institutions, he says, and those with simpler business models with a history of careful management of their funding sources, which will become the new superpowers.
One of my super secret spies at Google just happened to trade contact information with someone who admitted that the phone in his hand was the fabled Dream.
